nubia and AXIS launch nubia Neo 3 Series Special Package for Indonesia's new gaming generation

Release Time:2025-11-11
  • nubia partners with AXIS, a leading telco brand among Indonesian youth, combining gaming power with top connectivity
  • The nubia Neo 3 Series Special Package includes an AXIS SIM with 200GB data for 12 months and Unlimited Gaming Bonus
  • Celebrate the Glory Sale 11.11 with free TWS earbuds, 0% installments up to 6 months, and prize giveaways

 

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Jakarta, Indonesia, November 11, 2025 - ZTE Corporation (0763.HK / 000063.SZ), a global leading provider of information and communication technology solutions, today announced that its brand, nubia, a highly personalized and lifestyle smartphone brand, continues its unstoppable momentum in Indonesia after achieving multiple milestones, including a MURI record for nubia Neo 3 series as the first gaming smartphone in its segment with AI Game Space and AI Virtual Companion in Indonesia, as well as several industry awards for innovation and brand growth. Through its latest breakthrough with the nubia Neo 3 series, nubia once again makes headlines, this time by announcing a powerful collaboration with AXIS, one of Indonesia's leading mobile providers.

 

This marks nubia's first-ever partnership with a mobile provider in Indonesia, combining nubia's gaming performance DNA with AXIS's youth-focused connectivity to deliver an ecosystem that keeps users powered, connected, and inspired all year long.

 

A collaboration built on shared vision

The partnership represents more than a commercial alliance; it's a strategic step to empower Indonesia's gaming generation. nubia's commitment to high-performance smartphones meets AXIS's mission to make powerful data accessible and rewarding for young users. The collaboration launches alongside the nubia Neo 3 series, the brand's latest performance-focused smartphone line, and comes with a unique AXIS SIM card exclusively packaged inside every nubia Neo 3 series box. Each SIM card ensuring users receive a seamless activation experience and access to exclusive data benefits through the AXISNET app.

 

"Following the outstanding success of the nubia Neo 3 series, which recorded a remarkable 312% sales growth compared to the previous nubia Neo generation, nubia continues to push boundaries and strengthen its presence in Indonesia. The nubia Neo 3 series has proven to be a major hit among young gamers, thanks to its powerful performance and bold design.

 

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Zhuang Yongke, Head of Devices Business at nubia Indonesia, said: "Building on this momentum, the collaboration between nubia and AXIS is built on a shared vision to empower Indonesia's new generation to explore their passions without limits. Through the nubia Neo 3 Series × AXIS Special Package, we're offering an ecosystem that gives gamers and creators more: more power, more data, and more possibilities to express themselves."

 

Alfons Eric Bosch Sansa, Chief Marketing Officer XLSMART, said: "AXIS, as the Number one telco brand among Indonesian youth, is committed to empowering the generation of Indonesian gamers. Over the years, AXIS has consistently built a better gaming ecosystem through various products and strategic partners. Through these collaborations, AXIS strengthens its position as a key enabler in the gaming ecosystem. The brand remains focused on delivering value and enhancing user experience across every touchpoint."

 

The nubia x AXIS partnership is part of a broader strategy to strengthen both brands' connection with Indonesia's young, tech-savvy market. Beyond this launch, the two companies plan to explore deeper integration in areas such as mobile gaming communities and youth engagement programs. This initiative reflects a long-term vision to build a holistic gaming ecosystem, one that merges performance hardware, data accessibility, and community experience.

 

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The nubia x AXIS Special Package: Empowering every player's glory

The nubia Neo 3 Series × AXIS Special Package delivers a complete performance ecosystem, offering users over 200GB of total data for 12 months ensuring they stay connected throughout the year without compromise.

 

Exclusive features of the special package:

· Over 200GB of total data for 12 months, exclusive to registered nubia Neo 3 series users

· Flexible data plan options only available through the AXISNET app:

    a. 15GB for 5 days at just IDR 30,000

    b. 40GB for 28 days at just IDR 100,000

· Unlimited Gaming Bonus available in Bonus Parade section on AXISNET, to activate the quota you must first have and active internet package such as Bronet, OWSEM, Suka-Suka. The unlimited gaming package will automatically renew as long as the user still has an active internet package.

· Unlimited calls to AXIS, XL, and Smartfren numbers

· Access to ongoing bonuses and reward programs within AXISNET

· Exclusive SIM inclusion available only in nubia Neo 3 series boxes with the official AXIS collaboration sticker 

 

This partnership will come at selected city, which is in Semarang and Surabaya, and distributed through more than 40 authorized retail partners.

 

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The nubia Neo 3 series: Built to perform, designed to win

The nubia Neo 3 series stands as a testament to nubia's innovation in mobile performance. Engineered specifically for gaming enthusiasts, the series introduces a suite of features built to dominate every match and multitask with ease.

 

Key highlights:

· Dual Gaming Shoulder Triggers for console-like precision

· AI Game Space 3.0 with personalized performance optimization

· 80W Fast Charging with Bypass Charging System for sustained gameplay

· VC Cooling System + with 4,083mm² heat dissipation area

· 6.67"FHD OLED (1,300 nits)

· 6nm 5G-ready chipset for efficient power and speed

 

From competitive gaming to all-day content creation, the nubia Neo 3 series embodies the essence of play without limits.

 

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Glory Sale 11.11: Big wins start here

To celebrate the collaboration and the launch of the nubia Neo 3 series, nubia Indonesia kicks off the Glory Sale 11.11, a massive nationwide promotion that rewards buyers with unbeatable prices, exclusive giveaways, and real gaming glory.

 

Glory sale offers:

· Free TWS earbuds for purchase nubia Neo 3 series

· Free shipping for all purchases

· 0% installment plans for up to 6 months

· Available exclusively on Shopee, Tokopedia, Lazada, and TikTok Shop by Tokopedia

 

In addition to these savings, every nubia Neo 3 series buyer stands a chance to win incredible prizes, including:

· 6 Smart TV's

· 24 premium headphones

 

The Glory Sale 11.11 will also feature #GloryLIVE sessions on TikTok Shop, where fans can join interactive livestreams, unlock limited-time vouchers, and experience live product demos of the nubia Neo 3 series.