ZTE Launches Global University Recruitment Campaign

ZTE Launches Global University Recruitment Campaign

    ZTE Corporation (ZTE), a leading global provider of telecommunications equipment and network solutions, held a grand ceremony to launch its Campus Recruitment Campaign at Xi’an Jiaotong University, China in October, 2009. After recruitment from over 40 campuses across China, the Company plans to further expand its campus recruitment program by late 2009 to include universities in the United States, France, Mexico, Colombia and Ethiopia. This will help inject fresh thinking and talent into ZTE from major regions in the world, accelerating its internationalization process to meet growing market demand.

    As the leader in international expansion amongst Chinese enterprises, ZTE is also the first Chinese endeavor to recruit university students worldwide. In 2008, local employees accounted for 65% of ZTE’s overseas workforce.

    ZTE’s overseas recruitment plan will be mainly based on the company’s strategic business roadmap and in relation to its actual needs to expand business in specific markets. The localization of its overseas operation talent will lay a solid foundation for the future development of the company. To date, ZTE runs businesses in over 140 countries and has 107 branches worldwide.

    In early 2009, ZTE carried out pilot overseas recruitment campaigns and successfully hired university graduates in India, Indonesia and other countries. The program has strengthened ZTE’s determination to conduct further overseas recruitment. After taking up their posts, university graduates receive a half-year training course to ensure a successfully transition into ZTE and the corporate world. This is a significant strategic measure for ZTE to enhance the level of internationalization in its headquarters and branches.

    In 2007, overseas operating revenues accounted for 53% of ZTE’s overall operating revenues, overtaking its domestic operating revenues for the first time. In 2008, the overseas business continued to expand to 60%. In the first half of 2009, as most of its international peers experienced business drops or even losses due to the global financial crisis, ZTE continued to maintain growth in the international market. Its operating revenues amounted to US$4.06 billion, with Europe and the United States contributing 16% of it.