World's First "Balance Indicator" Feature Proves a Winner Among Vodafone Customers in Germany
8 June 2010, Shenzhen, China– ZTE Corporation and Vodafone have won the Pay as you Go Innovation Award at the 2010 Global Telecoms Business Awards for the Balance Indicator function in the VDF236 handset, a unique feature that was designed and customized for Vodafone Germany. The Balance Indicator (BI) is an intelligent feature that displays real-time balance information of the user's minutes/services after every top-up, and after each call or SMS.
ZTE is the first handset manufacturer in the world to offer the BI function, and it has proved to be a popular and highly-rated feature with Vodafone Germany customers. It enables the display of remaining balances in red, yellow and green, and is a much more useful way of keeping users in touch with their balances than SMS alerts. When Vodafone users run low on minutes, they are guided through the recharging and payment process via their mobile screens.
Vodafone believes that the BI function is an important industry breakthrough, allowing it to expand further and strengthen its leading position in the German market.
"ZTE continues to provide unique solutions to fulfill growing market and customer needs," said Mr.Zhang Zhigang,vice president of ZTE Europe & North America. “We are committed to providing innovative, user friendly and affordable phones for operators."
With its strong focus on redefining and simplifying the mobile phone user experience, ZTE had shipped over 18 million handsets in various models to Vodafone worldwide by the end of 2009.ZTE has also collaborated on products and services with Vodafone since 2007, providing terminals and smart phones across communications standards ranging from GSM to WCDMA.
The recipients of the Global Telecom Business awards are selected by Global Telecoms Business magazine in recognition of the corporations and innovations that have helped shape the telecoms industry over the last 12 months.
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